The book Dealing with Darwin: How Great Companies Innovate at every Phase of their Evolution is about “how today’s leading enterprises [can] compete successfully for revenues and profits in a globalized, commoditized, deregulated marketplace?”
And, hence the reference to Darwin, competition, and survival of the fittest … I did not read the book but the title reminded me of the recent discussion on the concept of social Darwinism.
Information about the book can be found here:
http://www.dealingwithdarwin.com/theBook/introduction.php
Marta Cervantes
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